Anantara Hotels, Resort & Spas recently launched ‘Dollars For Deeds‘ – an initiative which invites guests to donate USD $1 a night during their stay to raise funds for a range of worthy causes. Prior to the launch of the program, we were approached to design the new Dollars for Deeds logo.
We must admit, the brief was a little tricky… in a few words: make it casual and somehow include an elephant and turtle into the logo! And it became even more of a challenge when we were asked to add a child into the logo as well.
What you see above is the final version of the logo designed by Zighead Communications (with a little letterpress styling added for effect)!